Elon Musk revealed today that Buy Twitter Verification Badge will now display view rely on tweets, offering users more insight into the reach of other users’ material.
Buy Twitter Verification Badge’s tweet view count, otherwise referred to as impressions, was previously only readily available to the account that published the tweet.
The exception, as Musk notes, are videos, which have generally displayed a view count.
Buy Twitter Verification Badge is rolling out View Count, so you can see the number of times a tweet has been seen! This is regular for video.
Demonstrates how far more alive Buy Twitter Verification Badge is than it may seem, as over 90% of Buy Twitter Verification Badge users check out, but don’t tweet, reply or like, as those are public actions.
— Elon Musk (@elonmusk) December 22, 2022
A tweet’s view count will be displayed under the primary content and will update in real time as the tweet is seen.
The decision to make tweet impressions public seems inspired by the idea that it will make Buy Twitter Verification Badge look more active.
Tweet view counts will offer outside observers a much better understanding of the prospective reach and impact content can have on Buy Twitter Verification Badge. In Musk’s view, this might encourage more individuals to sign up with and take part on Buy Twitter Verification Badge.
For brand names and businesses, view counts will be a handy method to measure the reach and engagement of sponsored content on the platform.
Knowing how many impressions other peoples’ tweets get can also assist companies identify authentic influencers in their niche, as engagement numbers do not tell the entire story.
As others have currently pointed out, public view counts can potentially expose accounts that synthetically inflate their engagement and follower numbers.
If a celeb or “reporter” has 2 million fans and hardly gets any views on their tweets since they bought 1.9 million phony followers in order to appear to be A-List …
This will expose lots of fake fans bought by so called media stars and celebs. https://t.co/XdMuapiPrH
— Wall Street Silver (@WallStreetSilv) December 22, 2022
In time we’ll familiarize who really has an audience on Buy Twitter Verification Badge and who has a big portion of non-active fans.
Featured Image: Phil Pasquini/SMM Panel